postcards

Postcards, Postcards & More Postcards

Postcards for Olga - June 2019.jpg

What does one do when the busy season cranks up early?
Why, postcards, of course!

There’s nothing better than getting an excited message from your client telling you that not only do they have listing going on the market, but they are selling houses so fast that they barely have time to do sales success postcards before it’s time for the next listing.

Hello, June; I see you brought the busy season to the Pacific Northwest. Not only is postcard design its own particular kind of advertising, but I love love LOVE when my clients are successful!

THE CHALLENGE: There’s a wonderful challenge to showcasing the homes that have sold while highlighting the agent and creating an invitation to consider selling - and on top off all that, it has to be able to be noticed in a pile of mail on the kitchen counter.

Challenge Accepted.

 

If you’re considering property branding, sales success postcards or even just an open house email campaign - let’s chat!

 

Making at Impact

Who doesn’t love getting mail? I mean, really? Not the bills. Not the random coupon papers that inevitably fill the box. But real, actual mail. There’s always something magical about it. Someone thought of you. Someone cared enough to stick a stamp on something, walk out to the mailbox and connect with you in what has become a unique way.

* * *

At this point in time, only my Aunties send cards in the mail, usually with a sweet note and a photo or two that they found in their rummagings. But it always makes me pause. There’s the moment of surprise - what? A handwritten note with my name on it? Me? Wow.

Then there’s the walk into the house where I ignore everything else and turn the letter over to see if there’s any indication of the why I received such a gift. I am always in a wonder, excited to get inside and open it up. Junk mail goes in the garbage and then I get to focus on anything fun that came that day. (Anything from Amazon is a happy surprise too! A box for ME?)

* * *

Standing Out

Anyone can send a postcard; what makes yours different? Is it the high-end paper? Is it the custom design? The size? The shape? The textures? The headline? There are a myriad of options and customizing your connections with your clients adds a magical touch to something that might just as well have ended up in the trash bin. My clients work with high end stunning homes and the designs that they require need to be just as beautiful.

Postcards for Jason G. showcasing an awesome sale in only a week.

Postcards for Jason G. showcasing an awesome sale in only a week.

Event Postcard for Scott W. highlighting his stunning Clyde Hill listing.

Event Postcard for Scott W. highlighting his stunning Clyde Hill listing.

* * *

My Favorites

This season, I’m in love with simplicity, elegance and whimsy. It’s the time of year where a cup of coffee and a good book are high on the priority list, so if something shows up in the mailbox, it had better be worth curling up with.

Signature Sales XL Postcards for Mary N. and Kathy M. celebrating their amazing 3rd quarter this year.

Signature Sales XL Postcards for Mary N. and Kathy M. celebrating their amazing 3rd quarter this year.